AI gives you speed, but you need clear rules to avoid noise and generic messages.
1. Use AI for research
Summarize company, likely pain, and recent context. This accelerates personalization.
2. Templates with real variables
Do not use generic text. Use verifiable data and signals.
3. Human in the loop
Review and refine the highest-value messages. Quality drives results.
4. Priority scoring
Combine signals to prioritize leads and focus human effort.
Quick checklist
- AI for research
- Real variables
- Human review
- Priority scoring